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  • Client: Sematext
  • Category: Technical content marketing
  • Duration: 6 months
  • Website Link: https://sematext.com
Project overview
  1. Despite their strong product offerings, Sematext faced challenges in increaasing organic traffic
  2. They wanted to scale their blogs and glossary content to improve their content footprint and SEO efforts
  3. They were looking for a solution that would allow them to create high-quality content for their technical audience.
What we did for this project
  1. Worked with Sematext’s product team to understand their product offerings and identify the pain points of their audience.
  2. Worked alongside Sematext’s marketing team to refine their content strategy.
  3. Worked with experts to create in-depth articles that discussed solutions to everyday problems Sematext’s audience faced.
  4. Implemented keywords that were identified as the most impactful for Sematext’s SEO strategy.
  5. Created a glossary of technical concepts to help their audience improve their understanding of Sematext’s products.
Project results
  1. Increased their content footprint by 25%.
  2. Improved their SEO rankings for targeted keywords.
  3. Improved their audience’s understanding of Sematext’s products and services.
  4. Reduced the time spent on content creation by 80%.